Bringing Jacksonville Into the Lobby

• by Kirill
• in Hospitality
• posted August 7, 2026

For the Holiday Inn in Jacksonville, Florida, I created a large-scale environmental graphic inspired by the downtown skyline.

Working with the interior designer, I developed a layered composition featuring Jacksonville’s architecture combined with a geometric pattern and colors selected to complement the hotel’s lobby entrance.

The idea was simple: make the artwork feel like part of the environment, not something added to it.

The result connects the interior to the city outside while giving the space its own visual identity.

Environmental Design | Jacksonville, Florida

Kirill

Pete Kirill designs identity systems, signage, and information experiences that work in the real world. His clients include cultural institutions, hospitality brands, public spaces, and organizations operating at scale.

See Full Bio