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Why Better Portfolios Often Show Less

Signal
Triptych of three square images: a black square with the 'ab+a' logo in white and teal; a vintage illustration of a person wearing a hat; a pop-art portrait of a pale-faced person with a chain against a green background.

Why Most Brand Positioning Fails Before Design Starts

Signal
Close-up of a blue iris with detailed radial patterns, surrounded by dark skin and shadowed surroundings.